Monday, September 14, 2015

Google Device Users Going Digital with Android Pay

           Very recently, Google announced that it will start Android Pay. Android Pay is Google’s response to Apple pay, and the two will operate similarly. Google previously utilized Google Wallet, but are now changing the focus of Google Wallet: it will now focus solely on sending and receiving money.
            Google announcing Android Pay has many positive and negative effects. Android Pay is a big step forward for Google. One of Apple’s essential features that Google was not able to replicate was Apple Pay. Now that Android Pay is being implemented onto Google’s devices, Google plans on more consumers buying their devices. Google has partnered with many popular companies such as Staples, Macy’s, and Whole Foods. Google partnering with these companies shows for a promising future.
            On another note, although Android Pay is still in its early stages, it makes Google users’ lives easier. Android Pay helps users go digital, and not need to have their credit or debit card on them. Improvements in mobile technology are helping smartphone owners not need to carry items on them that we would never dare leave the house without. Items such as credit cards, house keys, and even a wallet are no longer necessary in today’s day and age due to smartphones’ capabilities. Android Pay and Apple Pay are revolutionizing smartphones and putting more and more power into the user’s hands.
            Android Pay being implemented in the near future may not defeat Apple Pay, but it will definitely challenge it. Last year, the mobile-payments market was estimated at 67 billion. By 2019, it is projected to hit 142 billion. This further demonstrates how advances in technology are changing the world around us. In today’s day and age, a majority of retail stores accept Apple Pay, and Android Pay in the near future.
            With the implementation of Android Pay, there also may be some negative implications that go with it. Due to the fact that Android Pay depends on having your credit and debit cards on it, Android Pay is liable to be hacked. Although all things are susceptible to being hacked, Android Pay is especially liable because it has very sensitive information such as credit cards and debit cards. Although Android Pay will be well protected, all consumers should keep this in mind while using their smartphone to digitally pay for items. In the mobile-payments market as a whole, Apple Pay is yet to be hacked on a large scale, which demonstrates that Apple’s security is sufficient.
            In conclusion, Android Pay will revolutionize the mobile-payments market. Although Apple customers have used Apple Pay for the last few months, Android Pay will help Android’s customers go digital. Android Pay is revolutionary for Android users because it will enable them to pay from their mobile devices at select locations. In the near future, Apple and Android Pay will be used everywhere by almost all smartphone owners. In conclusion, Android Pay will not only challenge Apple Pay, but it will also massively improve the mobile-payments market.


http://www.bloomberg.com/news/articles/2015-09-10/google-starts-rolling-out-android-pay-to-challenge-apple

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