Not near a TV to watch the
presidential debate? Missing the VMAs and dying to hear what Kanye’s speech is
about? Just search Twitter and follow a live feed of the latest buzz. Not only
can a Twitter user instantly find out the trendiest gossip, they can now make a
monetary donation to a candidate within seconds. As of September 15, CEO of
both companies Jack Dorsey, declared that Twitter and Square Inc. have
partnered to allow candidates to increase their fundraising one tweet at a
time. All a candidate has to do is tweet a link and users can click on it,
provide their credit card number, and select their desired amount to donate
(Frier). While this seems like a quick, efficient, and popular way to generate
funds, it comes with some serious ramifications.
Due to the 304 million active
monthly users on Twitter, candidates will undoubtedly increase their funds.
This reaches an entire new group of individuals who may have not donated before
now. Whether it be because a specific user follows that candidate and sees the
tweet or that tweet was “retweeted” into their timeline, that user is now more
likely to make a donation. Dorsey is using a collaboration tool known as
“social networking” to help candidates (Rainer). This merges the runner's
personal and professional life, by linking that fundraising component to the
candidate’s personal twitter page. However, while this new collaboration is
incredibly beneficial to the candidates, it is likely to come at the expense of
many Twitter users.
Like most other social media sites,
websites, and databases, Twitter, too, is likely to be hacked. This serves as
serious problem when user’s credit cards are being used to donate money. If a
donator is using public Wi-Fi or a Hotspot, it is even easier for their
information to be hacked. Also, RFIDs found in credit cards, can easily be
copied and tracked. Not to mention the numerous websites or YouTube tutorials
that outline every exact detail on how to hack someone’s Twitter. For example,
type www.twitter-hack.net and learn
how to hack Twitter in just three simple steps. For these reasons, delving out
credit card information to support a candidate through a tweet seems too
risky.
Personally, I cannot justify the
simplicity of donating money through a tweet when my credit card information is
severely at risk. If twitter could not be hacked so easily or if information to
hack twitter was not so readily available, I feel as if this service would be
more beneficial. Until then, I plan to continue to donate money the
old-fashioned way.
Frier, Sarah. "Want to Donate to a Political Candidate?
Now There's a Tweet for That."
Bloomberg.com.
Bloomberg, 15 Sept. 2015. Web. 16 Sept. 2015.
Rainer, R. Kelly, Casey G.
Cegielski, and Brad Prince. Introduction to Information
Systems. 5th
ed. Hoboken, NJ: John Wiley & Sons, 2014. Print.
"Twitter: Number of Monthly Active Users 2015 |
Statistic." Statista. N.p., 2015. Web.
16 Sept.
2015.
I think this is a great idea for twitter to implement personally. Everyday we see campaigns on twitter drawing attention to issues around the world. People tweet showing their support but how many people really donate? This technology would provide an easy mode for users, with the means to support others, access to foundations without having to seek out the way to do so themselves.
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